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Instructional Video Best Practices

Preparing to record video

Video is a powerful tool to introduce and teach course content. Well-designed instructional videos can make abstract and difficult topics accessible, engaging, and memorable to students.

Stepping in front of the camera to record a lecture video is the culmination of a process of planning, scripting, storyboarding, and rehearsing. This is a time investment on your part, and your efforts to create a high quality recording will make a positive impact on your students. In our student satisfaction surveys, 1 out of 4 of students responded that videos were the aspect of their course that most contributed to their learning and stretched their thinking!

reference guides

Continuum’s script writing guide covers how instructors can: 

  • Segment content into chunks for better cognition   
  • Begin writing a video script 
  • Use techniques like rhetorical questions and repetition to increase engagement
  • How to use an outline instead of a script

Tips for reading scripts aloud explains how to activate your voice:  

  • Practicing reading aloud helps familiarize you with words and phrases in a script that are difficult to pronounce or convey with the proper tone. And offer tips for activating your voice to emphasize key points in the script.
  • Practice until you feel comfortable with the way the words sound in your ears (not your head). 

Setting up a recording environment ensures your recording looks and sounds great.
Keep in mind:

  • Neutral backgrounds are best  
  • Pay attention to the light, whether its natural daylight, or overhead and lamps
  • Pick a quiet location to record 
  • Get the best sound from the microphone

Take a few minutes to rehearse, warm up your voice, and run a test to check the lighting and microphone are set. These add up to a stronger presentation on camera.

Panopto is the UW’s lecture capture software that allows you how to record, upload, and edit video lectures and embed videos in your Canvas course. 

  • Download and record videos with the Panopto Application
  • Open Panopto Capture in your web browser to record
  • Edit recordings using Panopto’s trimming tool
  • Embed Panopto recordings in a Canvas Page


Instructional
Videos 101→

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Complete a 15-min course on planning your instructional videos, scripting and rehearsing, and what to expect at the Continuum Studio, link to self-enroll if this is your first time.

Recording
with Panopto→

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Walk through the basics of recording lecture videos with Panopto, editing in Panopto, and adding Panopto videos into your Canvas pages.

Panopto Training Videos→

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This series of training videos focuses on how to record Panopto videos on Mac or PC, one or two monitors, and incorporating slide shows into the recording.

Updated 10/16/26